September 8th, 2020

Correcting the Record, A Statement Addressing The F-Factor Community


To All F-Factor Community Members:

We hope you and your families are healthy and well.

We wanted to take a few moments to directly address the rumors and lies that have been circulating around The F-Factor Diet and F-Factor products recently. We hear and acknowledge every concern brought to our attention. Thank you for your engagement and we hope that this note will help ease any apprehension you or your loved ones may have about our products.

We assure you that our products are safe for consumption when used as directed on the package. They are manufactured in the United States, are NON-GMO, and use only natural ingredients. We maintain the highest standards for testing our products, including testing for trace amounts of metals, microbiological content (for example, E. coli), and label claim veracity. No product leaves our facilities unless tested and shown to be 100% safe for consumption.

We issued two Certificates of Analysis (CoA) to the TODAY Show on August 27, 2020: one for F-Factor 20/20 Fiber/Protein Powder Chocolate flavor and one for the unflavored F-Factor 20/20 Fiber/Protein Powder. While the TODAY Show elected only to show the F-Factor 20/20 Fiber/Protein Powder Chocolate flavor, we have made all of our CoA’s public and available on our web site. These documents validate the fact that all F-Factor products are safe for consumption, and we will continue to share information with you in full transparency.

The F-Factor 20/20 Powders and Bars were introduced to the market 18 years after the F-Factor diet was created and 12 years following the original publication of The F-Factor Diet book (originally published in 2006). F-Factor products were created as an all-natural, healthy, and delicious way to add fiber to your diet.  F-Factor products are not required to follow the F-Factor diet. In fact, The F-Factor Diet book clearly states on page 78,

“While powders and pills can add fiber to your diet, getting your fiber from foods is generally better for your health. Fiber supplements do not provide the vitamins, minerals, and other beneficial nutrients that high-fiber foods do. In addition, fiber supplements don’t give you the crunchy satisfaction and feeling of fullness that comes with eating fiber-rich foods. The bottom line is, it’s best to try to satisfy your fiber needs with foods. Save fiber supplements for when you simply cannot make the recommended intake or if your doctor prescribes them.”

F-Factor’s message is not about restriction, but rather the focus is on adding fiber-rich foods into your diet for fiber’s medically proven health and weight management benefits. From Day 1, F-Factor encourages breakfast, lunch, snack, and dinner and discourages skipping any meals. On page 92 in The F-Factor Diet there is a section titled No Skipping Meals or Snacks. It states:

“Skipping meals does not help weight loss or dieting! Many people mistakenly believe that by skipping meals, they will save on calories, and lose more weight. Surprisingly, skipping meals may inhibit weight loss and even lead to weight gain over time. When your body is deprived of food for many hours between meals, it starts conserving fuel and burning fewer calories to protect itself from starving. Your metabolism slows down, therefore inhibiting weight loss despite reduced calorie intake.”

F-Factor recommends that all meals are a combination of high-fiber carbohydrates, protein, and healthy fats. F-Factor is about food freedom. From day 1 on F-Factor, you can eat carbs, dine out, enjoy cocktails, and work out smarter, not harder while seeing results and improving your health. You are also encouraged to eat non-starchy vegetables, which are among the healthiest foods on the planet, in abundance. Non-starchy vegetables are unlimited at all three phases of the program. The book states:

Limiting your vegetable intake is one of the worst things you can do if you are trying to lose weight and improve your health. Vegetables contain antioxidants, vitamins, nutrients, and fiber, and relatively few calories. The reason so many people are overweight is not because they are sitting around eating too many vegetables. In fact, it is often a lack of vegetables in the diet that leads people to fill up on calorie dense food.”

F-Factor is not restrictive. It is LIBERATING.

On Step 2, “Continued Weight Loss”, no food is off-limits. On page 108, it states

“Step 2 gives you the freedom to choose the carbohydrates you want.  The liberty to decide which foods to add to your diet is what personalizes this program for each individual and what makes this program work.  While Step 1 is the most “diet like” part of this program, because of food limitations and boundaries, Step 2 begins the process of helping you create a healthy eating plan that in with your likes and lifestyle.”

It is recommended you stay on Step 2 until you reach your desired weight and health goals. Step 3, “Maintenance – Eating for Life” provides a nutritious and sustainable approach to looking and feeling your best. On page 135 it states:

“By now you’ve learned a new way of eating that enables you to eat plenty of fresh fruits and vegetables, lots of lean protein and dairy, and even moderate amounts of fat. You eat carbohydrates but find that you gravitate towards those that contain fiber because of its many health benefits and the role it plays in helping you feel satisfied. Eating foods high in fiber is what has enabled you to lose weight without feeling hungry. You now have an entirely new outlook on food. In other words, you are able to eat just about anything, so as long as you maintain your fiber intake. “

The F-Factor diet was developed to provide ample calories, which is why we ask our customers not to try to customize or alter the program that is prescribed in the book or take it to any extremes.

F-Factor does not recommend calorie-counting. On page 64 in The F-Factor Diet book, it states:

“The good news is the F-Factor Diet does not force you to count calories. That does not mean, however, that calories don’t count. Of course, they do. In fact, it’s too many calories from all foods that pack on the pounds. The reason you don’t have to count calories on the F-Factor Diet is that there is a calorie cap built into the program. As long as you reach your fiber goal, limiting your intake of simple carbohydrates to the amount allowed in each step, you are guaranteed to feel full without exceeding your calorie needs for the day.”

F-Factor is about learning how to eat to honor your health and your waistline. Our goal is to educate people on how to improve their lifestyle through their relationship with food. With education comes empowerment, and we are committed to empowering every one of our customers with the tools they need to live happier, healthier lives.

F-Factor has dedicated the last 20 years to helping thousands of clients to improve their health and safely manage their weight. Our mission to help others is transferred throughout the company and its culture. The atmosphere within our workplace has always encouraged teamwork, community, and philanthropy.

We will continue on this mission as we work hard to make sure FACTS are shared, so all F-Factor clients and customers can feel confident and proud in their decision to eat the F-Factor way. We hope this note addresses your concerns. If not, please feel free to reach out again, and we’d be happy to answer any further questions.

All our best,

Tanya & The F-Factor Team